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Connected Degree

Communications

to B.S. Communication: Integrated Marketing Concentration

An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Wilmington University.

YOUR PATH TO A BACHELOR'S DEGREE

Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.

THE CONNECTED DEGREE 2 + 2 CURRICULUM

Delaware Tech's associate degree program in Communications provides essential background for students preparing for careers in the print or broadcasting media. Students will learn how to write news articles as well as how to operate radio and television equipment. Instruction is given in copy writing and in selling advertisements for different types of media. The program emphasizes hands-on experience with students serving two internships prior to graduation. Wilmington University's Bachelor of Science degree in Communication is a multidisciplinary program which draws upon courses from numerous colleges providing students the expertise needed to develop highly desirable skills in professional or technical writing and editing, public and media relations, brand management, social media and electronic communications, marketing, advertising, internal and external messaging, public speaking, and speechwriting. The Integrated Marketing Communication concentration focuses on crafting recognizable and memorable messaging using multiple formats. Advertising, public relations, marketing, writing, and social media are combined to create effective communications across various platforms.

VALUE FOR YOU

By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.

MAKING THE CONNECTION

Refer to the Connected Degree curriculum (on the reverse side of this page) for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.

CONNECTED DEGREE CURRICULUM

Suggested Course Sequence

ASSOCIATE DEGREE
Communications
DELAWARE TECHNICAL COMMUNITY COLLEGE
BACHELOR'S DEGREE
B.S. Communication: Integrated Marketing Concentration
WILMINGTON UNIVERSITY
First Semester (Fall)CR
COM140Newswriting I3
COM150Intro. to Electronic Media3
ENG121Composition3
PSY121General Psychology3
MAT120Math for Behavioral Sciences3
 15
Second Semester (Spring)
CIS107Intro to Computers/Applications3
ENG122Technical Writing/Communications3
COM242Newswriting II3
COM250Photography4
HIS111U.S. History: Pre-Civil War3
 16
Third Semester (Fall)
COM240Mass Media Law3
ENG124Oral Communications3
MKT212Principles of Marketing3
OAT242Desktop Publishing4
COM110Intro. to Video Production3
XXXXXXApproved Elective**3/4
 19/20
Fourth Semester (Spring)
POL111Political Science3
COM251Layout and Design3
COM293Internship with Seminar5
XXXXXXApproved Elective**3/4
 14/15
Fifth Semester (Fall)CR
BMK220Principles of Advertising3
COM314Technical Communication and Project Mgt.3
BMK222Public Relations3
DSN105Visual Communications3
DSN325Multimedia Web Page Design3
 15
Sixth Semester (Spring)
BMK300Design for Marketing3
MAT308Inferential Statistics3
BMK320Consumer Behavior3
BMK355Internet Marketing3
GMD105Audio and Video for Game Design3
 15
Seventh Semester (Fall)
BMK400Social Media Marketing3
BMK407Sports Marketing and Promotion3
BMK410Integrated Marketing Communication3
XXXXXXBMK or DSN Elective (300/400 Level)3
COM332Managing Crisis Communication3
 15
Eighth Semester (Spring)
COM400Co-op Experience6/15
XXXXXXBMK or DSN Elective (300/400 level)3
 9/18
**Approved Electives: COM 142, COM246*, COM 210, COM 252, ENG 129, COM 160*. COM 152*
Students must complete a minimum of 120 credits for the bachelor's degree in Communications. Course offerings by semester may vary. See your advisor. RDG 120, Critical Reading and Thinking, is a required DTCC course unless the student is exempt. Students may transfer this course as a free elective.
For more information contact:
Delaware Tech
Georgetown: 302-259-6470
Wilmington University
Dover, Delaware: (302) 734-2594 Georgetown, Delaware: (302) 856-5780 New Castle, Delaware: (877) 967-5464
This articulation agreement is subject to change based on Delaware Tech and senior institution curriculum. 04/2014