Connected Degree
General Business
to Marketing
An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Wilmington University.
YOUR PATH TO A BACHELOR'S DEGREE
Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.
THE CONNECTED DEGREE 2 + 2 CURRICULUM
Delaware Tech's associate degree program in General Business prepares graduates with a solid base of business knowledge that can be applied to a diversity of careers. It provides students with the fundamentals of business operations with an emphasis on both practical functions and theoretical aspects of business organizations. This blending of knowledge and skills enables you to meet your individual employment goals and educational needs and is designed to assist you in obtaining entry-level job skills and the credentials necessary for advancement. The knowledge you gain from this program will prepare you for opportunities in government; nonprofit organizations; and small, medium and large private businesses. Wilmington University's Bachelor of Science degree program in Marketing includes a general overview of the following areas: consumer, service and business-to-business market planning, product development, consumer behavior, marketing research, integrated marketing communication (i.e., advertising, public relations, sales promotion and selling), physical distribution, social media marketing and global marketing. The marketing degree program focuses on strategic, as well as tactical, marketing concepts. It integrates product, price, promotion and physical distribution throughout its courses. Offerings stress the use of modern techniques to investigate, analyze, and solve a wide variety of marketing needs within various environmental challenges and opportunities.
VALUE FOR YOU
By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.
MAKING THE CONNECTION
Refer to the Connected Degree curriculum (on the reverse side of this page) for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.
CONNECTED DEGREE CURRICULUM
Suggested Course Sequence
ASSOCIATE DEGREE General Business DELAWARE TECHNICAL COMMUNITY COLLEGE | BACHELOR'S DEGREE Marketing WILMINGTON UNIVERSITY | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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* Choose 1 program support elective (3 or 4 credits): ENG 122 Technical Writing and Communication, ENG 124 Oral Communication, HIS 111 U.S. History Pre-Civil War, HIS 112 U.S. History: Post-Civil War, PSY 121 General Psychology, SOC 111 Sociology, SPA 136 Spanish Communication I. ** Choose 2 business electives (3 or 4 credits): MIS 220 Management Information Systems, MGT 218 Small Business Management, MGT 231 Human Resource management, MKT 214 Advertising and Promotion, MKT 219 Sales and Sales Management, OAT 121 Keyboarding, OAT 151 Access Level I, OAT 152 Excel Level I, OAT 157 Word Level I, OAT 158 Word Level II, OAT 159 PowerPoint , OAT242 Desktop Publishing, ACC 162 Computerized Accounting. | *** If MIS 220 is taken as a Business Elective at Delaware Tech, then MIS 320 is not needed at Wilmington University. Instead, choose a Business Elective. See your advisor. + Students may take the course or Co-Op option. ++ Please see WU advisor for elective courses | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
The Bachelor of Science program in Marketing requires a minimum of 120 credits. Course sequencing may vary by semester. See your advisor. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
For more information contact: | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Delaware Tech Dover, Delaware: (302) 857-1772 Georgetown, Delaware: (302) 259-6665 Wilmington, Delaware: (302) 573-5428 | Wilmington University Dover, Delaware: (302) 734-2594 Georgetown, Delaware: (302) 856-5780 New Castle, Delaware: (877) 967-5464 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
This articulation agreement is subject to change based on Delaware Tech and senior institution curriculum changes. 06/2015 |
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