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Home » Academics » Transfer Options » Connected Degrees

Connected Degree

Marketing

to Business Administration: Concentration in Marketing Management

An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Goldey-Beacom College.

YOUR PATH TO A BACHELOR'S DEGREE

Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.

THE CONNECTED DEGREE 2 + 2 CURRICULUM

Delaware Tech's accredited associate degree program in Marketing prepares graduates to work in a variety of entry-level marketing positions in different types of organizational settings. In addition to specific areas of marketing such as advertising, e-marketing, sales and sales management, retailing, and graphic design, students will gain broad-based knowledge of support areas such as accounting, law, computer technology, and communications. Graduates are prepared to continue their education at the bachelor's degree level. Goldey-Beacom's Bachelor of Science in Business Administration with a concentration in Marketing Management offers business administration majors the opportunity to gain the knowledge and expertise necessary to manage the flow, promotion, and distribution of goods and services in a variety of business settings. The aim of the concentration is to integrate concrete market planning strategies with practical sales and marketing skills. When combined with the communications, quantitative, and interpersonal skills developed in the liberal arts and business administration concentration, this curriculum prepares students to assume careers in professional sales and marketing.

VALUE FOR YOU

By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.

MAKING THE CONNECTION

Refer to the Connected Degree curriculum (on the reverse side of this page) for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.

CONNECTED DEGREE CURRICULUM

Suggested Course Sequence

ASSOCIATE DEGREE
Marketing
DELAWARE TECHNICAL COMMUNITY COLLEGE
BACHELOR'S DEGREE
Business Administration: Concentration in Marketing Management
GOLDEY-BEACOM COLLEGE
First Semester (fall)CR
ACC101Accounting I4
BUS101Introduction to Business3
CIS107Introduction to Computers and Applications3
ENG101Critical Thinking and Academic Writing3
MAT140Essentials of College Algebra or4
MAT153College Math and Statistics4
 17
Second Semester (spring)
ACC112Accounting II4
ECO111Macroeconomics3
ENG102Composition and Research3
MAT255Business Statistics I3
MKT212Principles of Marketing3
 16
Third Semester (fall)
ECO122Microeconomics3
ENG124Oral Communication or3
ENG122Technical Writing and Communication or3
ENG160Business Communication3
MGT212Principles of Management3
MKT219Sales and Sales Management3
OAT242Desktop Publishing4
 16
Fourth Semester (spring)
BUS203Business Law3
SOC215Business Ethics3
MKT214Advertising and Promotion3
MKT217E-Marketing Fundamentals3
BUS275Portfolio/Experiential Learning (Advisor Approval Required)3
 15
Fifth Semester (fall)CR
MAT111College Algebra3
PSY160Introduction to Psychology3
ITG325Desktop Apps MS Access3
MGT428Human Resource Management3
FIN333Financial Management3
 15
Sixth Semester (spring)
MAT136Precalculus3
SOC161Introduction to Sociology3
MKT386International Marketing3
SOC345Social Science Research3
XXXXXXBusiness Elective 300-4003
 15
Seventh Semester (fall)
MAT298Calculus I3
ENG485Presentation & Debate I3
ENG465Research Writing I3
MGT468Talent Acquisition & Mgmt or3
MGT481Operations Management3
LAW432Business Law II3
 15
Eighth Semester (spring)
MAT299Calculus II3
ENG486Presentation & Debate II3
ENG466Research Writing II3
MGT492Business Policy & Strategy3
MKT474Sales & Sales Force Management3
 15
The Bachelor of Science degree in Business Administration: Concentration in Marketing Management requires a minimum of 120 credits. Course scheduling may vary by semester. See your advisor.
For more information contact:
Delaware Tech
Dover, DE: 302-857-1710 Georgetown, DE: 302-259-6665 Wilmington, DE: 302-573-5428
Goldey-Beacom College
Jessica Fehnel, fehnel@gbc.edu; (302) 225-6270 Admissions (302) 225-6248
This articulation agreement is subject to change based on Delaware Tech and senior institution curriculum changes. 02/2015

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