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Marketing

to Business Administration - Marketing

An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Strayer University.

YOUR PATH TO A BACHELOR'S DEGREE

Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.

THE CONNECTED DEGREE 2 + 2 CURRICULUM

Delaware Tech's accredited associate degree program in Marketing prepares graduates to work in a variety of entry-level marketing positions in different types of organizational settings. In addition to specific areas of marketing such as advertising, e-marketing, sales and sales management, retailing, and graphic design, students will gain broad-based knowledge of support areas such as accounting, law, computer technology, and communications. Graduates are also prepared to continue their education at the bachelor's degree level.

Strayer University's Bachelor of Business Administration (BBA) prepares graduates for a wide range of managerial positions in business, government, and non-profit organizations. Business Administration students acquire fundamental as well as practical and professional skills in all phases of business including decision-making and problem-solving capabilities. Students interested in positions in marketing may tailor the degree to their career and educational goals by choosing the Concentration in Marketing.

VALUE FOR YOU

By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.

MAKING THE CONNECTION

Refer to the Connected Degree curriculum (on the reverse side of this page) for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.


CONNECTED DEGREE CURRICULUM


Suggested Course Sequence

ASSOCIATE DEGREE
Marketing

DELAWARE TECHNICAL AND COMMUNITY COLLEGE

BACHELOR'S DEGREE
Business Administration - Marketing

STRAYER UNIVERSITY

First Semester CR
ACC 101 Accounting I 4
BUS 101 Introduction to Business 3
CIS 107 Intro to Computers/Application 3
ENG 121 Composition 3
MAT 153 College Math and Statistics 4
  17
Second Semester
ACC 112 Accounting II 4
ECO 111 Macroeconomics 3
ENG 122 Technical Writing-Comm 3
MAT 255 Business Statistics I 3
MKT 212 Principles of Marketing 3
  16
Third Semester
SOC 215 Business Ethics 3
ACC 213 Managerial Accounting 3
ECO 122 Microeconomics 3
ENG 124 Oral Communications or 3
ENG 160 Business Communication 3
MKT 217 E-Marketing Fundamentals 3
OAT 242 Desktop Publishing 4
  19
Fourth Semester
BUS 203 Business Law 4
MGT 214 Supervisory Management 3
MKT 213 Problems in Marketing or 3
MKT 216 Retailing 3
MKT 215 Consumer Behavior 3
MKT 219 Sales & Sales Management 3
  16
Fifth Semester CR
BUS 107 Fundamentals of E-Business 4.5
SCI 110 Introduction to Physical Science or 4.5
SCI 115 Introduction to Biology 4.5
ELC 000 General Elective 4.5
  13.5
Sixth Semester
FIN 100 Principles of Finance 4.5
SOC 100 Introduction to Sociology 4.5
HUM 100 Introduction to Art, Music and Literature 4.5
  13.5
Seventh Semester
BUS 302 Principles of Management 4.5
MKT 320 International Marketing 4.5
ELC 000 General Elective 4.5
  13.5
Eighth Semester
MKT 402 Strategic Market Pricing 4.5
SOC 300 Sociology of Developing Countries 4.5
HUM 101 The Origins of Western Culture 4.5
  13.5
Ninth Semester
POL 300 Contemporary International Probs or 4.5
ECO 405 Economic Problems and Issues 4.5
HUM 400 Religion and Philosophy 4.5
ELC 000 General Elective 4.5
  13.5
Tenth Semester
BUS 499 Business Administration Capstone 4.5
PSY 100 The Individual and Society or 4.5
PSY 105 Introduction to Psychology 4.5
HUM 200 Logic 4.5
ELC 000 General Elective 4.5
  18
Students must complete a minimum of 180 credits for the bachelor's degree in Business Administration -- Marketing.
Course offerings by semester may vary. See your advisor.
RDG 120, Critical Reading and Thinking, is a required DTCC course unless the student is exempt.
For more information contact:
Delaware Tech
Dover, Delaware: (302) 857-1772
Georgetown, Delaware: (302) 259-6665
Wilmington, Delaware: (302) 571-5312
Strayer University
Newark, Delaware: (302) 292-6110
Newark, Delaware: (302) 292-6101
King of Prussia, Pennsylvania: (610) 992-1937
This articulation agreement is subject to change based on Delaware Tech and senior institution curriculum changes. 10/2010