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Marketing

to Business Management

An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Wilmington University

YOUR PATH TO A BACHELOR'S DEGREE

Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.

THE CONNECTED DEGREE 2 + 2 CURRICULUM

Delaware Tech's accredited associate degree program in Marketing prepares graduates to work in entry-level marketing positions in different types of organizational settings. In addition to specific areas of marketing such as advertising, e-marketing, sales and sales management, retailing, and graphic design, students gain broad-based knowledge of support areas such as accounting, law, computer technology, and communications. Graduates are prepared to continue their education at the bachelor's degree level.

Wilmington College's Bachelor of Science degree program in Business Management provides courses and business-related in-class experiences for students who intend to pursue careers in business management or apply to graduate school. Course offerings emphasize rigorous analysis of the concepts and principles that are basic to an understanding of the management field. Course work relates theories and ideas to the operating practices and policies of business organizations.

VALUE FOR YOU

By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.

MAKING THE CONNECTION

Refer to the Connected Degree curriculum (on the reverse side of this page) for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.


CONNECTED DEGREE CURRICULUM


Suggested Course Sequence

ASSOCIATE DEGREE
Marketing

DELAWARE TECHNICAL AND COMMUNITY COLLEGE

BACHELOR'S DEGREE
Business Management

WILMINGTON UNIVERSITY

First Semester (Fall) CR
ACC 101 Accounting I 4
BUS 101 Introduction to Business 3
CIS 107 Intro to Computers/Application 3
ENG 121 Composition 3
MAT 153 College Math and Statistics 4
  17
Second Semester (Spring)
ACC 112 Accounting II 4
ECO 111 Macroeconomics 3
ENG 122 Technical Writing-Comm 3
MAT 255 Business Statistics I 3
MKT 212 Principles of Marketing 3
  16
Third Semester (Fall)
SOC 215 Business Ethics 3
ACC 213 Managerial Accounting 3
ECO 122 Microeconomics 3
ENG 124 Oral Communications or 3
ENG 160 Business Communication 3
MKT 217 E-Marketing Fundamentals 3
OAT 242 Desktop Publishing 4
  19
Fourth Semester (Spring)
BUS 203 Business Law 4
MGT 214 Supervisory Management 3
MKT 213 Problems in Marketing or 3
MKT 216 Retailing 3
MKT 215 Consumer Behavior 3
MKT 219 Sales & Sales Management 3
  16
Fifth Semester (Fall) CR
BBM 350 Intro to E-Commerce 3
FIN 305 Financial Management 3
HUM XXX Humanities Elective+ 3
SCI XXX Natural Science Elective+ 3
XXX XXX Business Elective (300/400 Level) 3
  15
Sixth Semester (Spring)
BBM 320 Business Communications 3
BBM 301 Organizational Behavior 3
BBM 315 Supervisory Management 3
FIN 306 Corporate Finance 3
BLA 303 Legal & Ethical Environment of Business 3
  15
Seventh Semester (Summeer)
BBM 351 Small Business Management 3
BBM 411 Operations & Systems Management 3
HRM 310 Organizational Development 3
MIS 320 Management Information Systems 3
  12
Eighth Semester (Fall)
HRM 350 International HRM 3
BBM 402 Strategic Management. 3
BBM 370 Global Business Management 3
XXX XXX Business Elective (300/400 Level)+ 3
  12
+Select electives with advisor approval.
Students must complete a minimum of 120 credits for the bachelor's degree in Business Management.
Course offerings by semester may vary. See your advisor.
RDG 120, Critical Reading and Thinking, is a required DTCC course unless the student is exempt.
For more information contact:
Delaware Tech
Dover, Delaware: (302) 857-1772
Georgetown, Delaware: (302) 259-6665
Wilmington, Delaware: (302) 573-5428
Wilmington University
Dover, Delaware: (302) 734-2594
Georgetown, Delaware: (302) 856-5780
New Castle, Delaware: (877) 967-5464
This articulation agreement is subject to change based on Delaware Tech and senior institution curriculum changes. 01/2012